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Posted: August 18, 2009  : Add to Mixx! Subscribe to stories like this

Athletics: Nike Announces Global "Nike+ Human Race 2009" The Day The World Runs, Virtually

Runners around the world run together for a 10k race on October 24, 2009

August 18, 2009 (Beaverton, Ore.) -- Today Nike, Inc (NKE -- NYSE) kicked off registration for the Nike+ Human Race 2009, a 10k worldwide running event back for its second year. With nearly 780,000 participants in its inaugural year, this multi-city event will take place on October 24, 2009 celebrating the sport of running by giving runners everywhere the opportunity to run together.

Nike-hosted Human Race events will be held in more than 24 cities from New York City to Los Angeles, Buenos Aires to Rome. Through Nikeplus.com, however, every city and every road can become a race day course. By combining the virtual running world with the physical, the Nike+ Human Race is open to anyone, anywhere.

Race registration opens August 18 on Nikeplus.com. By registering, runners will be able to participate in one of several Nike-hosted events or choose to run where they are on race day. The "Run Where You Are" option allows runners to run anywhere on race day by using the Nike+ iPod Sport Kit and logging a 10k run that day. Members of Nikeplus.com can also take advantage of online training tools and experience the full depth of the Nike+ community, which already reaches close to 2 million runners worldwide.

In the United States, Nike-hosted Human Race events will take place in New York City at Prospect Park, the University of Southern California, and The Ohio State University campus. Each of these three events will host post race festivities for participants on race day and a portion of race-day fees will go to local non-profit organizations. In addition, dozens of other Nike-organized runs will take place at local event partners and retailers.

Visit Nikeplus.com to register for the Nike+ Human Race as well as find out about the many run locations, charitable details and race festivities.

The kickoff to registration for the Nike+ Human Race 2009. Hundreds of NYC runners took part in a training run over the Brooklyn Bridge, led by middle-distance runner Lauren Fleshman

About Nike
NIKE, Inc. based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned Nike subsidiaries include Cole Haan Holdings Incorporated, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories; and Umbro Ltd., a leading United Kingdom-based global football (soccer) brand. For more information, visit NikeBiz.com.


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