Run Ottawa joins race organizers from across Canada to move Canadians for Canadian Mental Health Association
June 1, 2020 - Ottawa - Run Ottawa joins race organizers across Canada to inspire Canadians from coast to coast to coast to move on June 3rd to mark Global Running Day.
Organizers of the largest road races from Newfoundland to Vancouver are inviting Canadians to register for free and log their walking, running, jogging and wheelchair kilometers to be part of a nation-wide initiative to celebrate movement. While there is no cost to register, anyone who is in a position to donate can give to the Canadian Mental Health Association (CMHA), the charity being supported by this national collaboration.
"We know that exercise is one of the most effective ways to improve mental health," says Ian Fraser, Executive Director of Run Ottawa and the Tamarack Ottawa Race Weekend. "While running can positively impact most aspects of our lives, it can’t fix all mental health issues. CMHA provides programming and resources to 330 communities across the country and now, more than ever, it is important to support our friends, family and fellow community members by donating to CMHA."
On June 3rd, Canadians are invited to log kilometres and to tune in to their favourite road race social media pages for a first-of-its-kind Facebook Live Relay. The digital relay experience will start in Atlantic Canada at 12:00 p.m. ADT and will move across the country starting at noon in each time zone, ending in British Columbia. Each province will feature athlete Q & As, run crew highlights and race directors talking about what running and being active means to them.
Hosted by Kate Van Buskirk and Steve Fleck, Run Ottawa’s Facebook Live event will include interviews and stories from athletes Reid Coolsaet, Krista Duchene, Dylan Wykes, Rachel Hannah and Lyndsay Tessier, along with messages of inspiration from Ontario Race Directors and run crews!
Runners are invited to post photos of them moving and to share them on Facebook, tag @runottawa on Instagram and use the hashtag #canadamoves. Organizers are reminding Canadians to run with people from your household and follow all rules and regulations put in place by municipal, provincial and federal governments and public health agencies.
"We're all in this together, so let's remember what it's like to run together... apart," says Fraser.
Where to Register and Learn More: RaceRoster.com.
Where to watch the "Facebook Live in Ottawa.
About Run Ottawa
Run Ottawa is the National Capital Region's premiere running organization and the organizers of Canada's most popular multi-day running event, the Tamarack Ottawa Race Weekend. A not-for-profit, Run Ottawa manages a membership program and organizes more than 20 running events throughout the year, including the Run to EMpower, the Richmond Road Races, the popular Great Big Cookie Run, and the Saturday 5Ks at the Experimental Farm. Run Ottawa also manages the Kids Run Ottawa program, which introduces running into the schools for kids aged 6 to 12. RunOttawa.ca.
About Directive Collective
The Directive Collective designed the brand identity for Canada Moves. The Directive Collective is a full-service design consultancy, focused on providing complete strategic solutions from identity design to marketing, focusing on brand DNA and storytelling. Richard Kuchinsky, Principal and Owner, is an avid runner, Boston Qualifying marathoner and is very active within the Toronto running community. Most recently, The Directive Collective designed the 30th
Anniversary 2019 Scotiabank Toronto Waterfront Marathon race shirts, Official New Balance souvenir apparel graphics and Official race beer. Richard is also consulting Creative Director for the pride & remembrance run, responsible for the re-branding, race kit graphics and social media marketing.
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