WICHITA, Kan. - Running USA, the national trade organization of the running industry, is proud to announce Greenlayer, the Portland-based performance apparel company, as the Official Merchandising and Sustainability Partner.
Since 2007, Greenlayer has focused on creating unique apparel solutions for events and organizations, with a specific focus on high performance, active lifestyle apparel. Greenlayer continues to focus on leading an environmentally-friendly company, while distinguishing Greenlayer in a competitive marketplace through a heavy focus on designing apparel that consumers and race directors are proud to wear on a year-round basis.
"We are proud to add Greenlayer as an active partner of Running USA. As the official merchandising and sustainability partner; Greenlayer will help convert finisher shirts and merchandise to more sustainable options through offsetting the costs to the races, and will help events by profit sharing proceeds from sales of their popular custom merchandise during and after their event," said Rich Harshbarger, Running USA CEO. "As an industry, we need to strive to innovate and develop new experiences, which is why we're so excited to partner with Greenlayer."
As an added membership benefit, Greenlayer is offering preferred and discounted pricing to Running USA members.
"Greenlayer has been passionate about designing and using sustainable fabrics since our beginnings in 2007," stated Greenlayer President, Kim Bilancio. "We are excited to partner with Running USA and by their shared enthusiasm for providing up-graded apparel and more sustainable options for the race directors and runners. The running industry experienced exponential growth over the past couple decades across both the road and now the obstacle course type events. With that growth, there is a greater environmental impact and we are glad to see the industry advocating for increased sustainability. Greenlayer's unique product offering and manufacturing abilities have made us a leader in the industry and a favorite amongst athletes."
To learn more about Running USA, please visit RunningUSA.org and to learn more about Greenlayer, please visit GreenlayerSports.com.
About Running USA
Running USA is a tax-exempt, not-for-profit organization devoted to improving the status and experience of distance running and racing in the United States through collective marketing and promotions, information and communications within the industry and to the national media, services to events and industry members, and the development of American world class stars. It seeks the advancement of the sport and the provision of value to each of its members' events and businesses. For more information, visit RunningUSA.org.
Greenlayer is committed to creating athletic lifestyle apparel that performs at the highest level. With a commitment to sustainability, Greenlayer's apparel is designed for the ultimate athletic experience for the runner or multi-sport athlete. With clients ranging from athletic events to retailers, Greenlayer strives to create products that are functional, aesthetically-minded, and of the highest quality. For more information on Greenlayer, please visit GreenlayerSports.com.